The Incase Bionic Collection Converts Plastic Waste Into Sustainable Protection for Tech
With figures reporting a staggering 8 million tons of plastic accounting for up to 80% of all marine debris clogging the health of our largest bodies of water, tech accessories maker Incase’s efforts to recover, recycle, and reuse plastics arrives as a welcome attempt to break the cycle of consumer waste. The brand’s new Bionic Collection utilizes recovered plastic as a source of high-grade textiles for a durable ripstop material designed to protect laptops and mobile tech accessories adorned with a minimalist modern aesthetic.
The Incase Bionic Collection is represented by three designs and four products: the Bionic Compact Sleeve (available in two sizes, one for the 13-inch MacBook Pro, and a larger 16-inch edition), the Bionic Commuter Backpack, and the Bionic Accessory Organizer. Every piece of the Bionic Collection is made with the recycled plastic Bionic ripstop in two colorway options, Ocean Green and Steel Grey.
To better communicate the impact each product alleviates in using recycled materials versus virgin ripstop, Incase cites the equivalent amount of plastic each product saves. The Accessory Organizer and Sleeve are each equal to 7 plastic bottles, while the larger Backpack is the equivalent of 16 plastic bottles recovered from the ocean.
The Bionic Compact Sleeve 13-inch and the Bionic Compact Sleeve 16-Inch are available priced at $49.95 and feature a front accessory pocket alongside a main compartment to accommodate for either a 13-inch or 16-inch Apple MacBook Pro.
With room for a 16-inch Apple MacBook Pro, the clean, simple exterior of the $99.95 Bionic Commuter Backpack reveals several pockets/sleeves for accessories, alongside a side water bottle pocket.
The $49.95 Bionic Accessory Organizer’s bi-fold design opens up to reveal an interior designed to keep all varieties of cables, charging blocks, pens, and AirPods neatly in order with pockets and elastic straps – a sort of dopp kit or tech.
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